CSP Promotional License Cap Increased to Support Bigger Deals
Excellent news for Microsoft Cloud Solution Provider partners! Microsoft has significantly increased the promotional license cap for key products, enabling partners to win and support larger customer transactions without promotional limitations.
The Change: 2,400 → 9,999 Licenses
The promotional license capacity for Microsoft 365 E3/E5 and Copilot Business products has been increased from 2,400 licenses to 9,999 licenses per promotion period.
This means:
- Customers with 2,500+ licenses can now be provisioned through CSP promotional offers
- Large enterprise deals are no longer cap-constrained by promotional limits
- Partners can offer attractive promotional pricing on higher-volume deals
- License availability aligns with typical enterprise customer sizes
Why This Matters for Partners
Win More Enterprise Deals: The previous 2,400-license cap excluded many mid-market and enterprise customers. With the new 9,999-license limit, you can now serve significantly larger organizations through promotional offers.
Competitive Advantage: Partners can now package promotional discounts with higher license volumes, making deals more attractive and increasing win rates against direct Microsoft competitors and other resellers.
Revenue Growth: Higher-volume deals mean more revenue per transaction. This is particularly valuable for partners managing large-scale digital transformation initiatives or company-wide Microsoft 365 deployments.
Copilot Momentum: With Copilot Business included in the expanded cap, partners can bundle productivity tools with advanced AI capabilities for significant customer value, supporting modern workplace transformations.
Which Products Are Affected
The increased promotional license cap applies to:
- Microsoft 365 E3 - Enterprise Standard edition
- Microsoft 365 E5 - Enterprise Premium with advanced compliance and security
- Copilot Business - AI-powered assistant for business productivity
How to Leverage This Opportunity
- Review your pipeline: Identify deals over 2,400 licenses that may have been excluded from promotional offers
- Revisit past opportunities: Reach out to customers who were previously ineligible for promos
- Bundle strategically: Combine M365 E3/E5 with Copilot Business to create compelling packages with promotional pricing
- Train your sales team: Ensure everyone understands the new limits and can confidently position large-volume deals
- CSP promo license cap increased from 2,400 to 9,999 licenses for M365 E3/E5 and Copilot Business
- Now supports enterprise deals without promotional licensing constraints or workarounds
- Enables partners to offer attractive promotional pricing on large-volume transactions
- Copilot Business included - bundle AI capabilities with productivity suites for maximum customer value
- Review your pipeline immediately - many previously excluded deals are now eligible for promotional offers
For full details on promotional license management and current offers, visit the CSP Promotional Offers resource center or check Microsoft Partner Center for current promotions.